Better Decisions with Less Reporting Effort
Data, reporting, and insight for growing SMEs
SDA helps small and scaling businesses automate reporting, trust their numbers, and turn data into clear, actionable insight — without hours of manual spreadsheets.
Book a Free Discovery Call
A short, no-obligation conversation to clarify goals and define the best next step.
Does this sound familiar?
Reporting lives across spreadsheets, systems, and emails
You spend hours preparing numbers but still don’t fully trust them
Different teams see different versions of the truth
Dashboards exist, but don’t really drive decisions
You know there’s value in your data — it’s just hard to unlock
There is little to no continuity week on week
SDA works with SME leaders who want clarity, confidence, and simplicity, not enterprise-level complexity.
How SDA Helps
Analytics diagnostics to clarify what really matters
Clean, reliable dashboards built for decision making
Automation to reduce manual reporting effort
Insight and interpretation, not just numbers
Leadership-ready summaries that support action
Everything is designed to be practical, proportionate, and commercially focused.
Services include
Analytics Diagnostic
Data & Reporting Automation
Dashboard Design
Insight Presentation
Ongoing Support Retainers
Process Improvement
Typical delivery: 1–3 weeks for diagnostic and core analytics projects. Retainers and ongoing support adjust to your rhythm.
Full service descriptions and pricing are available on the Services page.
How It Works
1 – Free Discovery Call
A short conversation to understand your business, reporting challenges, and data landscape.
2 – Analytics Diagnostic
A paid assessment to review your data, clarify success measures, and define a clear roadmap — avoiding guesswork before build work begins.
3 – Project Delivery
Clearly scoped analytics, reporting, or automation work based on agreed outcomes, pricing, and timescales.
4 – Executive Insights & Retainers
Leadership-ready insight presentations and light-touch retainers to keep insights relevant as your business grows.
The result is reporting that supports decision-making, rather than creating more work.
I focus on clarity, automation, and business value — not over-engineering.
Diagnostics: £300 – £600
Projects: £750+
Retainers: £400 – £1,250 per month
All pricing is indicative. Final scope, pricing, and delivery timescales are quoted and agreed in advance before work begins.
Why work with SDA?
SME-focused (no enterprise overkill)
Commercially minded, not just technical
Clear scopes, clear pricing, no surprises
Insight-led, not dashboard-led
Designed to grow with your business
What to expect
Practical solutions delivered quickly
Clear communication throughout
Typical delivery timelines of 1–3 weeks for core projects
Ongoing support available as your needs evolve
You work directly with the consultant doing the work — no hand-offs, no unnecessary layers.
The result is reporting that supports decision-making, rather than creating more work.
Ready to get started?
Book a free discovery call
A short, no-obligation conversation to understand your goals and recommend the most sensible next step. or get in touch directly, using the form below
Not sure where to start? begin with a short diagnostic to clarify priorities and avoid wasted effort.